Apple

Design Does Matter

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ZXSpectrum48kI bought my first computer back in 1984. It was one of the first models of, the iconic today, ZX Spectrum. A home computer that probably launched the revolution of personal computing in Europe (along with other memorable brands like Commodore, Amstrad, BBC and a few others).

Across the Atlantic, Steve Jobs and Steven Wozniac were already disrupting the industry for about a decade, and had significant success with Apple II series. (An Apple IIc was actually my second computer). IBM and Microsoft responded with the launch of the first IBM PC in 1981, which soon became a standard. Mac made its debut almost exactly 30 years ago (January 25th, 1984) and soon became one of the most loved technology apparatus out there. It didn’t have users, it had fans and devotees. It was appealing, easy to use, elegant, beautiful. It was loveable. This is still the case for all Apple products. Read the rest of this entry »